Playboy To College Kids: We Want You - BetaONE will rise again!

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26th Aug 07, 03:56 AM

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Playboy To College Kids: We Want You

*Source: CBS News (http://www.cbsnews.com/stories/2007/...ss_3203796) *
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(CBS) The Playboy bunnies have a message for college students returning to campus this fall: We want you.

Riding a wave of renewed popularity among consumers around the globe, Hugh Hefner's Playboy empire is set to launch a sexy social networking site dedicated solely to college students, its latest online venture as it tries to reinvigorate its stagnant finances.

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