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Old 7th Sep 05, 09:00 PM
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Apple's Rokr iTunes phone ready to roll
SAN FRANCISCO--Ending months of fervent speculation, Apple Computer on Wednesday rolled out a cell phone capable of playing music and accessing iTunes.

The company also announced a tiny new iPod that can hold 1,000 songs and is thinner than a standard No. 2 pencil, according to Apple CEO Steve Jobs.

At an invitation-only event for journalists and others here, Jobs and Motorola CEO Ed Zander rolled out the Rokr (rhymes with "soccer"). The introduction of the product had been expected since July 2004, when Motorola and Apple announced plans to collaborate on a music-capable phone.

"Today the talk ends and the music begins," said Ralph de la Vega, chief operating officer at Cingular, which will be the exclusive U.S. carrier of the phone.

The Rokr, which will be available starting this weekend, can hold about 100 songs. It has a color display for viewing album art and features built-in dual-stereo speakers, as well as stereo headphones that also serve as a mobile headset with microphones.

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