Hewlett Packard has announced its customers now have the option to redeem rebates online when purchasing consumer technology products at the HP Home & Home Office Store. The "paperless" rebate program gives U.S. customers the option to redeem their rebates by entering their order number and billing zip code online instead of completing a mail-in rebate form. "
Our customers were asking us for a way to simplify the paperwork process, so this is what we decided to do," said Cindy Zelanis, director of operations for HP Home Store.
The Palo Alto, California-based company also expects that the online program will speed up the rebate process overall since it currently takes about eight to 10 weeks ("
at the longest," Zelanis said) for a customer to receive the rebate credit. "
The HP Home Store continually gathers feedback from our customers in order to improve their online experience; they told us that they wanted a simpler rebate program. We responded by providing customers with the option to quickly and easily submit rebates online so that they can enjoy a simpler and more convenient shopping experience," said Sam Taylor, senior vice president, Consumer Direct, HP.
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