Most major wireless companies, including Verizon Wireless and Sprint, have reportedly balked at carrying the iTunes phone Apple has been codeveloping with Motorola.
According to an international cover story in the April 25th edition of Business Week, the cell phone carriers, along with Cingular/ATT, have very different perspectives on how digital music stores should work and are expected to charge between $2 and $3 for wireless music downloads when they introduce their services.
"They figure they can charge a premium for the convenience of getting songs anytime, even though customers most likely won't be able to listen to those songs anywhere but on their phones, at least initially," wrote Business Week's Roger Crockett. He cites a source close to Apple who says wireless operators are "simply being unrealistic" if they expect customers to pay $2 or $3 for a song, especially with restrictions.
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