eBay Incorporated plans to lower fees for listing items, raise minimum selling standards, and offer its best sellers incentives and discounts. To improve the buying experience, the company announced it is making changes in three major areas that influence seller behaviour: fee structure, seller incentives and standards, and feedback. The fee changes, which vary by country, are intended to encourage sellers to list more items and use more pictures in listings. The online auction leader is also setting the bar higher for sellers who aspire to its PowerSeller program: qualified PowerSellers will receive valuable fee discounts and better payment protection from PayPal.
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