Why can't I play football?
BEAN COUNTERS Piper Jaffray have announced the rather surprising news that teens of today are bored with video games and want to do something else.
The results of the 11th bi-annual proprietary research survey called "Taking Stock With Teens" looks at teen spending habits and retail brand perceptions.
Senior Retail Analyst Jeff Klinefelter, along with a team of senior research analysts hunted down teenagers to their natural habitat, which in the US is a mall.After trying to engage them in the disinterested grunts that characterise the species he managed to get the information from 700 teens from 12 high schools in nine states across the country and Canada.
Apparently 81 percent of them have at least one video game platform in the house and 59 percent said that they are occasional game players (playing at least monthly).
But more than 80 percent said that they intended to spend less time playing video games in 2006 and nearly 70 percent indicated that their interest in playing video games is decreasing.
Sheesh! Kids of today, innit?.
More
here.
The INQuirer