BLU-RAY DISKS, those DRM-infected rights-removal tools disguised as movies, are going to launch real soon.
The companies involved appear to want to make them not look like DVDs so they'll stand out on the shelves. In this case, the cases, pun intended, are a semi-transparent garish blue colour, shaped slightly differently from a standard DVD case.
Hopefully, they will be close enough in dimension so they fit in the existing DVD cases and infrastructure. I was trying to get a closer look, but something about a man with 'security' written on his shirt distracted me with some probing questions. "What are you doing here?" was one of the ones I couldn't seem to answer, so I left without exact measurements.
Either way, they look like this: [Just less blurry and minus the fringe .]
The INQuirer