the easiest and most overlooked tip i can give you is make sure you use meta keywords and descriptions in your index page
an example might look something like this with keywords for microsoft:
<html>
<head>
<title>
your page title
</title>
<meta name="keywords" content="products; headlines; downloads; news; Web site; what's new; solutions; services; software; contests; corporate news;">
<meta name="description" content="The entry page to Microsoft's Web site. Find software, solutions, answers, support, and Microsoft news.">
</head>
<body>
whatever
</body>
</html>
where meta name=keywords are the key words associated with your site, cotton and asia would be two good ones for the example you gave, and description is your pages desc, ie, for yours, it could be something like Asian cotton seller or anything you can think of
there are people too that can submit your site to search engines for a fee, but i've got a script around here somewhere if i can find it that will submit your pages for you to all the major search engine, if i can find it i'll let you know
