*Source: DailyTech (
http://www.dailytech.com/Europe+Blur...icle9648.htm)*
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Although Sony Corp.’s CEO Howard Stringer is calling the current high-definition format war as mostly a matter of prestige, heads of each respective side are still vehemently on the offensive.
The European HD DVD Promotional Group has revealed figures gathered by independent research firm GfK that show stronger software-to-hardware attach ratio compared to Blu-ray Disc. According to the data reported by Pocket-lint, European HD DVD player owners have already bought an average of 3.8 movies each, compared to 0.6 movies sold per Blu-ray player.
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