*Source: SFGate (
http://www.sfgate.com/cgi-bin/articl...ype=business)*
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What's in a name? For Internet startup StumbleUpon, the name practically tells the company's story.
For starters, the name describes how people use its technology: They stumble from one Web site to another, clicking a button that they put in their browser and getting a Web site that like-minded people have recommended.
The moniker also describes how the San Francisco company's investors discovered the founders, stumbling across them on the Internet.
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