New high-def owners may shake up format war
 

*Source: BetaNews (http://www.betanews.com/article/New_...r/1197392744)*
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While Blu-ray has certainly won the opening salvos, new data suggests those new to HD seemed to have a preference for HD DVD.

Much of this switch could have to do with the changing demographic of the HD owner: whereas current owners are generally white and have higher incomes, newer owners will be younger, more ethnically diverse, and less affluent.

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